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Fox News Minuscule Black Audience Drops To 1%

Posted by Ellen -7859.80pc on December 16, 2014 · Flag

For some reason, African Americans are not appreciating the regular whitesplaining scoldings on Fox News nor the regular appearances of Mark Fuhrman to discuss racially sensitive cases like Ferguson and Eric Garner.

Mediaite crunched the numbers in Nielsen's annual report on the ethnicity of cable news viewers so we didn't have to:

During the primetime hours of 8-11 p.m., MSNBC’s audience is 24% black, CNN’s audience is 16% black and Fox News’ audience is just 1% black. By comparison MSNBC’s primetime audience is 67% white while CNN’s is 73% white and Fox News’ is 92% white.

...Using November 2014 as an example, Fox News averaged 2.082M total viewers in primetime, compared to 653K for CNN and 605K for CNN. That means that Fox had an average of about 20,820 African-Americans watching on a nightly basis. For CNN, that number was approximately 104,480 and for MSNBC it was 145,200. So even with an audience that more than doubles its competitors, Fox had far fewer black viewers than the other two networks.

That appears to be another drop in Fox's already diminishing African American audience. In January 2013, I wrote that African American viewers had declined to 29,000 in prime time in 2012, or to 1.4% of their total audience

At that time, I also wrote, "Congratulations, Fox News. You wanted a nation of white Americans? You've got one. Enjoy it while it lasts. Now that nation is even whiter.

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Bemused commented 2014-12-18 04:07:53 -0500 · Flag
Excellent point John Rietheimer.
Politics That Work commented 2014-12-17 10:01:55 -0500 · Flag
Yes, it is crazy that a major news network would be so skewed that it’s audience is almost entirely white (and mostly male and old too). But, the really crazy thing is that the candidates the GOP elects are similarly skewed demographically- http://politicsthatwork.com/graphs/republican-diversity-in-the-house
James Nafz commented 2014-12-16 16:54:19 -0500 · Flag
Finally! A 1% that Fox can oppose!
scooter commented 2014-12-16 14:27:59 -0500 · Flag
Is anybody really surprised by this? We all know the truth.
john rietheimer commented 2014-12-16 11:43:36 -0500 · Flag
I always wondered why Fox got away with this. I felt they must be offending blacks and latinos but this explains it. You can’t offend them when they don’t watch because its bullshit propaganda. If minorities would stop watching FoxPravda shows because of it they would stop doing it. Would love to see that happen.
truman commented 2014-12-16 10:34:46 -0500 · Flag
@mlp! I suspect that Crazy Train Cain, Wacko West and Bonehead Ben Carson and their immediate families make up most of Fux Noise black audience.
Jan Hall commented 2014-12-16 09:54:19 -0500 · Flag
The Fox-Splaining of these numbers will be—————- “It just shows how Bigoted and Racist African-Americans are”.
john howard commented 2014-12-16 09:20:23 -0500 · Flag
Faux is on the way out, and it will not be long before it happen.
mlp ! commented 2014-12-16 07:45:47 -0500 · Flag
Let’s see now…..
Herman Cain, Allen West, Ben Carson all working furiously to end racial inequality and nobody’s watching? Wow, talk about ingratitude!
Antoinette commented 2014-12-16 04:16:24 -0500 · Flag
These cafeteria Catholic clowns prefer the blondes in front of the camera, and keep minorities behind the camera. You will find minorities working as bookers, greeters, production, or in the administrative side of this worthless network.
NewsHounds posted about Fox News Minuscule Black Audience Drops to 1% on NewsHounds' Facebook page 2014-12-16 02:18:06 -0500
Fox's dream of an all-white nation moves closer to reality, but probably not the way they hoped.








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