Fox News is still a ratings juggernaut but the age of its viewers - old and getting older - signals trouble on the horizon.
The Times wrote:
Just how old is its audience? It is impossible to be precise because Nielsen stops giving an exact figure for median age once it passes 65. But for six of the last eight years, Fox News has had a median age of 65-plus and the number of viewers in the 25-54 year old group has been falling consistently, down five years in a row in prime time, from an average of 557,000 viewers five years ago to 379,000 this year. That has occurred even though Fox’s overall audience in prime time is up this year, to 2.02 million from 1.89 million three years ago.
To which I added:
It would certainly be ironic if the network’s own downfall was not because of its outrageous propaganda, hate mongering or distortions but because the age of its own fans did it in.
Read the rest of my post here.
But that’s only what “some people say”. Not me.
Viewers 65 and older are toxic to advertising agencies. They prefer 25-54 age group when placing ads in various media outlets.
The problem with these Fox “News” frauds is their anchors and hosts are aging. Billy and Hannocchio are too old to attract a younger audience. If the Fox “News” executive staff had any intelligence-which they don’t-they would have retired these two grandpas and replaced them with younger hosts.
Being number one in the ratings don’t mean crap to these agencies. Their job is to sell a product for their clients. If the agencies fail to generate an increase in numbers for their clients, they are fired.
NOTE TO FOX “NEWS” SUIT RITTENBERG
You can always sell assistant living residential areas to the 65+ viewers of Fox “News” Channel.
They mostly believe the far right’s garbage, make all the same excuses, and still cling to the same sorry excuses for why they think Republicans are always right, and everyone who disagrees with them is always wrong.
The damage is done.
IMHO, the hope for this nation is that the hatred, racism and bigotry of this nation resides mostly in those solidly of ‘Social Security’ age. My most fervent hope is that I live beyond their time. Hopefully, they won’t ignorantly destroy what is left of a once wonderful, tolerant nation before their ticket expires.