The Daily News reports that Sean Hannity lost half his audience after the 2012 election. His MSNBC and CNN competitors have mostly held on to their ratings.
The Daily News writes:
According to Nielsen numbers, Hannity lost around half of his audience in the weeks after the election, while his Fox News colleague Bill O’Reilly — who steadfastly refuses to identify himself politically as a conservative — retained around 70% of his audience.
It got even worse for Hannity in the “money demo” of viewers 25-54, who are prized by advertisers.
With this group, Hannity held onto less than half his preelection audience. O’Reilly, on the other hand, kept almost 70%.
And through the early part of December, Maddow actually beat Hannity in the coveted group — a shocking turn, because until the election, Hannity was unassailable by any of his rivals, at least in terms of ratings.
Of course, "retained around 70%" also means that O'Reilly lost about 30%. The conveniontal wisdowm, according to the article is that Hannity's viewers fled because they were so stunned by President Obama's win - after being led to believe by the show that he would almost surely lose. My own theory is that there is a realization among reasonable conservatives that Hannity's brand of rhetoric is neither insightful nor helpful to their side.
In any event, I suspect at least some of those viewers will return eventually. In the meanwhile, Hannity has reaped what he very deliberately sowed.
The conveniontal wisdowm, according to the article is that Hannity’s viewers fled because they were so stunned by President Obama’s win – after being led to believe by the show that he would almost surely lose. My own theory is that there is a realization among reasonable conservatives that Hannity’s brand of rhetoric is neither insightful nor helpful to their side.
Hun, I have access to Nielsen and Arbitron… and Hannity playing clips of Obama doesn’t even rank as a reason. If anything, his remaining audience prefers how he selectively edits Obama speeches to even how O’Reilly does it.
Oh, and FYI- Most of Hannity’s fiscal cliff guests were in favour of just going over. Even a few of the Dem guests were. But, I guess two or three people that said the right should man up or deal qualifies as “always.”
And define “back up” -You mean the influxes where he peaks out on his high drama nights, and sites like TV Newser report just the flux, instead of the average to claim he’s still beating Maddow? Puh-leeze.
“Whatever happens, we will survive. But I expect in the next day or two that I will wake up and hear the words ’Fox News projects Governor Mitt Romney will be the forty fifth president of the United States of America,” Sean predicted."
I must have missed all those times KKKlownnity called Mittens a LOSER and predicted a landslide for President Obama.
Thanks for admitting Fox is the gNOpig Propaganda Network, tho.
Meanwhile, Fox is still crushing and Hannity’s ratings are back up – . Nothing has crashed or burned especially the new show The Five.
Lastly, Hannity NEVER predicted any win for Romney, get your “facts” straight. That was Dick Morris.
When Klannity gets back from vacation, any chance I get thru on the phone to his radio show when I tell the screener I’m going to ask Klannity if he will apologize to what he said and his stupid grins over Sec. Clinton’s concussion???
Sean, Rush and all of the right wing media had their followers fully confident that they would be victorious. Now after four years of feeding them the raw meat daily diet of Obama bashing, they now seem to feel what’s the use? Why bother anymore?
It’ll be interesting to see if the numbers continue to fall six months from now when they’ll be hungry to feed their hate again.
*Every Fox News show but The Five lost a large chunk of their audience because (ad yes, this is the most cited reason) people couldn’t find a reason to take it seriously anymore.
Should they be flattered that they didn’t dip, or offended people think they’re basically a sitcom?*