Cross Promotion For Greta - We Have A New Man In Custody In Aruba!
Reported by Donna - April 17, 2006
Are ratings down on Greta Van Susteren's On the Record show? Thank goodness we had a new arrest in the Natalee Holloway case and Greta received 5 minutes on Studio B with Shepard Smith. They spoke somewhat about the 19 year old who was arrested who apparently worked in beach security. Then Smith pointed out that in Aruba they can hold just about anyone they want just for questioning.
And then for the big cross promotion push they splashed across the screen:
TONIGHT
ON THE RECORD
w/Greta Van Susteren
9pm/12 midnight et
A huge picture of Joran Van Der Sloot
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Whoops, isn't that Hannity & Colmes' time?
I think the big splash across the screen was wrong in it's time unless Greta took over Hannity & Colmes time slot. Smith finished the cross promotion segment by speaking out in a booming voice, "Hopefully we'll know more in 6 hours when Greta goes on the record. (Comment: I don't know how we'd know more in 6 hours when Greta just said they wouldn't know anything except that this new young man would go before a judge tomorrow?) For late breaking news of all kinds including news from Aruba (Comment: But of course) you've got to go to Greta tonight at 10 Eastern, 7 Pacific on the most powerful name in news."
Comments: Well, it was funny that Fox was advertising one time for her show while Smith verbalized a different one (and Smith is most likely right, at least I haven't heard that Hannity & Colmes got the boot). I think Greta may be hurting on the ratings scene and a new arrest in Aruba is just what she needed to stay on top. She's always received her best ratings during the Natalee Holloway craze. I didn't understand the big picture of Joran Van Der Sloot, though. Wasn't he released, no evidence to hold him? What was Fox doing by showing Joran's picture? Insinuatiting he's guilty? Cross promotion on Fox - they do it best.



